White Cub
India’s pioneering dairy-free brand offering healthy, plant-based frozen desserts.
Project Details
Year
2023
WhiteCub is an innovative Indian brand focused on creating healthier and dairy-free food alternatives for modern consumers. Led by award-winning entrepreneur Ms. Sonal, Director of Compassionate Choices Pvt Ltd and CEO of WhiteCub, the brand was founded with a vision to bridge the gap in the Indian market for delicious dairy-free ice creams and plant-based products.
The company introduced India’s first range of cholesterol-free, trans fat-free, and dairy-free frozen desserts, offering healthier choices without compromising on taste. Over time, WhiteCub expanded its product line to include alternative dairy products such as vegan butter and curd, making plant-based living more accessible to Indian consumers.
WhiteCub is also recognized for its innovation and entrepreneurship journey, being a proud alumni of WEE Foundation and Nexus Innovation Incubator, supported by the U.S. Embassy and ACIR.